About Me

Annika Cable is a marketer passionate about data and delivering results with her creative flair for content. As I usually say to my marketing team “without the right data you might as well be a surgeon cutting blind.” Each layer adds more information to better serve the customer’s journey which is what I strive to do.

If you would like to reach out to me about Marketing opportunities or collaborate with me on my blog The Garden Mixologist…

What have you been up to the last year, Annika?

Through my work I have been blessed to work with small marketing teams specifically in the start-up to small business space. The last year while working at a small CPA firm, the Akopyan Group, CPAs P.S.  I have done everything from email marketing to event management to the development of the entire Sound Payroll website * their sister company. All this was done in the middle of a merger, name change, and location move.

Besides just creating content, which anyone with access to ChatGPT and the right content creation parameters can do these days, I increased website traffic by my fine-tuned keyword strategy, optimizing each page for Google Search, and doubled the amount of reviews on Google. My job was to direct my team of 3, create content for The Akoypan Group through social medias and website content, and build the Sound Payroll website from the ground up. My ideas are what lead to the companies growth and greater success.

 

What is The Garden Mixologist? 

In the heat of my twenties I quickly realized the need for more energy in my day to day. The Garden Mixologist is an oasis of non-alcoholic drink recipes which stem right from my indoor garden. My newsletter is perfect for those who want to stay sober curious with recipes and gardening tips to enhance the mocktail making experience. To learn more… 

Enhance your in-house marketing by contacting Annika Cable today!

    • Creates strategic and results-driven content on all different platforms

    • Analyzes and fine tunes the marketing strategy
    •  Carefully crafts the smallest details to the objectives and the customer’s journey